Proload Privacy policy
1. Introduction
Proload ("we", "our", "us") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, and disclose information when you use the Proload application ("App") and related services.
Proload is designed to help merchants create, manage, and optimise product listings using an AI-powered workflow. By using Proload, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
2.1 Merchant Store Data
When you install Proload via Shopify, we may access certain store data via the Shopify API, including:
- Store name and domain
- Product data (titles, descriptions, images, variants)
- Collections and tags
- Orders (limited access if required for functionality)
- Theme or content-related data (if relevant to features)
We only request the minimum access required for the app to function.
2.2 Uploaded Content
When using Proload, you may upload or generate content, including:
- Product images
- Product descriptions
- Metadata and tags
This content may be processed by our AI systems to generate optimised outputs.
2.3 Usage Data
We may collect information about how you interact with the App:
- Features used
- Upload volumes
- Processing activity
- Error logs and performance data
This helps us improve reliability and user experience.
2.4 Technical Information
We may automatically collect:
- IP address
- Browser type
- Device information
- Log files
3. How We Use Your Information
We use your data to:
- Provide and operate the Proload service
- Process and enhance product images and content using AI
- Improve app performance and features
- Provide customer support
- Communicate updates, improvements, or important notices
- Ensure security and prevent misuse
We do not use your data to compete with your business or resell your product information.
4. AI Processing & Data Handling
Proload uses third-party AI services to process images and generate content.
- Uploaded images and product data may be temporarily sent to AI providers for processing
- We aim to use providers that do not retain or reuse your data for training (where possible)
- We do not intentionally use your data to train proprietary models without consent
5. Data Sharing
We may share data with:
5.1 Service Providers
Trusted third parties that help us operate the App, including:
- Cloud hosting providers
- AI processing services
- Analytics tools
These providers are only given access necessary to perform their functions.
5.2 Legal Requirements
We may disclose information if required to:
- Comply with legal obligations
- Protect our rights or users
- Prevent fraud or abuse
6. Data Retention
We retain data only as long as necessary to:
- Provide the service
- Comply with legal obligations
- Resolve disputes
You may request deletion of your data at any time (see Section 9).
7. Data Security
We take reasonable measures to protect your data, including:
- Secure servers and encrypted data transmission (HTTPS)
- Access controls and authentication
- Regular monitoring and updates
However, no system is completely secure, and we cannot guarantee absolute security.
8. International Data Transfers
Your data may be processed or stored in countries outside of New Zealand.
We ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.
9. Your Rights
Depending on your location, you may have rights to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Object to or restrict processing
10. Shopify Platform
Proload integrates with Shopify and complies with Shopify’s API Terms of Service.
Shopify may also collect and process data independently according to their own privacy policies.
11. Third-Party Services
The App may rely on third-party services. We are not responsible for the privacy practices of those services.
12. Children’s Privacy
Proload is not intended for individuals under the age of 18, and we do not knowingly collect data from children.
13. Changes to This Policy
We may update this Privacy Policy from time to time.
We will notify users of significant changes via the App or email.
14. Contact Us
If you have any questions about this Privacy Policy, please contact:
Proload
Email: hello@decentexposure.co.nz
15. Data Minimisation Statement
We only collect and process the minimum amount of data required for Proload to function.
16. Account Deletion
Upon uninstalling the app, we will delete or anonymise your data within [X] days unless required for legal purposes.

